Strategy has sold 3,588 BTC for roughly $216 million over the past two weeks, the first real test of the company’s newly announced Bitcoin Monetization Program — a formal reversal of Michael Saylor’s long-standing “never sell” accumulation strategy.

What actually happened. The sales came in two tranches: 1,363 BTC for $80.8 million between June 29 and June 30, and 2,225 BTC for $135.2 million between July 1 and July 5. Strategy still holds 843,775 BTC, with an average acquisition cost of roughly $75,500 per coin — meaning the company is selling at a steep unrealized loss relative to its cost basis, since Bitcoin has been trading near $60,000.